TRUTH ON MLM

I plan to share with you here my truth on MLM. This won’t necessarily be everyone’s truth, but it is mine – based on personal experience.

So I’m telling you first that it WORKS – but only if you work! There seem to be people out there who think that by filling in a form and ticking some boxes they are subsequently entitled to relax almost at once and leave others to provide their income.

Yes, there really are people like that! Actually, I’ve found a fair few.

But most of us know (don’t we?) that nothing comes from nothing and that in any endeavour effort needs to be put in. So it’s no real surprise that this applies too to the truth on MLM.

If we are new to multi level marketing, new skills need to be learned. That might seem an obvious statement but I’ll make it anyway. A skill needed early on is to stop being over-sensitive when we hear the word “No!”

The key thing to remember here is that there are many misconceptions about MLM. In the past it has been linked to ‘pyramids’ and other types of dodgy dealing.

It has only fairly recently come of age and been seen to be an incredibly effective, respectable (and well respected) means of distribution.

The bottom line is that relatively few people have much of a clue as to the truth on MLM – and because they don’t understand it they are skeptical when someone approaches them on a tide of enthusiasm, waxing lyrical about it.

I think that’s quite natural and was certainly very skeptical (and wary) myself when my daughter first approached me.

Yet this was my own daughter, telling me about something that she saw as the answer to her and my financial future! So what hope did either of us have when approaching others – some of them perhaps virtual strangers?

Back, then, to that word “No!” Once we understand that it’s a natural reaction to the evangelist-type approach raw newcomers to our industry often use – and to a concept that has had a bad press – we can alter our approaches as well as how we process a “No!”

Explore what the DSA say about MLM - and Forever Living!

Do we take it personally, as a rejection from which our embryo business cannot recover? Oddly enough, many new distributors do, despite their ‘belief’ in networking.

Well, maybe they survive the first “No!” … and maybe even the second and third, but by the fourth their sensitivity has them running for cover – and spreading the word that MLM doesn’t work!

How sad I am for them that they didn’t stick around long enough to do some work on themselves, and discover the wonderful financial freedom that multi level networking can ultimately bring!

Personal development is pretty essential in becoming successful in this industry. That's a basic truth on MLM.

I believe that most people who fail do so because they never quite develop enough belief in themselves.

They are so restricted by limiting thoughts that were perhaps first instilled in childhood that they simply cannot escape their sense of “this is how it is and there’s not too much I can do about it.”

Staying within their ‘comfort zone’ is – well - comforting. I fully understand that, as I wanted to stay there myself. Fortunately my daughter thought too much of me to let that happen and in my heart I’ll thank her forever for her patience in explaining exactly how MLM could work for me.

Because it has worked. Twelve years on, it has given me self-confidence, self-belief, a sense of the fulfilment that comes from helping others (with their health and wealth) – plus plenty of friends and a passive income that enables me to have a financially carefree life.

And I’ve only achieved moderate success compared with many, many colleagues and friends within Forever Living. But then I started my business in my late 50s and only had moderate ambitions compared with some of theirs!

My truth on MLM is that it really does enable people to earn what they’re worth, but only if they:

NETWORK MARKETING STRATEGY

‘You might think your product is vitamins, or skin care, or discount long distance service, but it is none of those things. What you have to sell is FREEDOM. Never lose sight of that.

One of the biggest mistakes people make when they join the business is they start to think: ”who can I sell this stuff to?” This is completely off-base – the opposite of what a successful distributor should be thinking.’

(Randy goes on to describe in some detail the desperate lives or boring existences many humans lead, usually with much more month than money and multiple unfulfilled hopes and dreams.) Then he writes:

‘Do you understand something? You don’t need these people.

They desperately need and want what you have to offer. So stop thinking “who can I get to do this?” Start thinking: “who would I like to offer this opportunity to?”

You’re offering people the opportunity to become their own boss and control their own destiny. For most of them, it will be the first opportunity they’ve ever had with unlimited income potential.

It’s also the first time they’ve had a chance to become successful by empowering others. Obviously, everyone would be interested in this, right?

No. Actually many are not.

Why?

Because it means getting out of their comfort zone. Because it takes a belief in one’s self that they don’t possess. Some of them want success, but not if they have to do any work to get it.

They’re playing the odds, figuring a rich relative is going to die, or that the next time the phone rings it’s to signal a big win.

And many more think they want success – but are actually taking actions to prevent it, because they suffer from ‘lack’ consciousness and don’t even know it.

So, while the universe of people who need what you have is vast – the group who will seize the opportunity you’re offering them is much smaller. You have to screen out the people who have a dream and are willing to do something about it (the prospects) from those who are waiting to hit the lottery (the suspects).’

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Statutory warning: It is illegal for a promoter or a participant in a trading scheme to persuade anyone to make a payment by promising benefits from getting others to join a scheme. Do not be misled by claims that high earnings are easily achieved.